IMAGINE Communication’s goal is to support companies in facing the challenges of today’s communication to compete on the markets. The rising of new technologies and the changing of international financial stability have created new business opportunities where communication has more than ever a strategic role to capture the attention and install a dialogue with all international markets.

Following this assumption we have created a network of Italian and International Partners (to see the list of our Partners, please click here) able to offer high quality communication and marketing services in all major international markets, in order to provide:
 one-stop-shop facility to create an easy-to-manage relationship; 
a complete range of services in all communication and marketing disciplines to facilitate the creation and management of campaigns; 
important synergies in the economy of scale of a budget.

The service network of IMAGINE Communication also allows the creation of aggregative tools able to offer a communication channel with the international markets to small and medium size companies. A good example of this is our Online Press Room offering a direct communication channel with international media at very affordable rates.

LIST OF SERVICES

IMAGINE Communication offers, directly or through its Network of Partners , the following services:

ADVERTISING

creation and implementation of all forms of publicity on television, radio, printed media and internet

AUDIOVISUAL PRODUCTIONS

conceptual study and creation of any audiovisual production for advertising, marketing, editorial and web application.

BRANDING

application of marketing tecniques for the creation, management and positioning of a specific brand

CHANGE MANAGEMENT

analysis and management support to effectively face and successfully implement change with a reference to both the associate base and the customers.

COACHING & LEADERSHIP

creation and management of teams to effectively align to the company’s strategy and development objectives.

CREATIVE SERVICES

conceptual study and implementation of graphic identity and all its applications for imagine, marketing, sales, communication or editorial purposes.

CRISIS COMMUNICATIONS

management of all media and internal communication affairs in an emergency or a crisis.

DATABASE MARKETING

all forms of direct marketing with roots on the customer relationship management (CRM) concept to generate personalized communications to promote a product or service.

DEVELOPMENT

financial analysis, implementation of strategic development actions, competition analysis, market positioning and marketing/communication support to the opening/launch and and start up of hospitality ventures

EVENTS

creation, development and management of any kind of events, studying the brand, identifying the target audience, devising the event concept, planning the logistics and coordinating the technical aspects before actually executing the event itself.

INTERNATIONAL RELATIONS

development and sustainability of direct relations with international parties.

LOBBYING

development and sustainability of persuasive initiatives towards institutional and industrial counterparts.

MEDIA TRAINING

techniques for individual development of effective interactions with the media.

PARTNERSHIPS

study of the brand positioning and identity to search and implement synergic strategic or tactical actions on the market with other brands

PHOTOGRAPHY

study and implementation of photographic shootings for brand enhancement, marketing, communication and editorial purposes

PR 2.0

all form of communication based on social influence marketing and using social influencers, social media platforms, online communities for marketing, publication relations and customer service.

PRESS OFFICE

all activities to manage the information flow with all those journalists who potentially may be interested in publishing specific topics.

PRODUCT PLACEMENT

planning and positioning of a brand in specific contexts, such as movies, the story line of television shows, or news programs.

PUBLIC AFFAIRS

development and sustainability of direct relations with institutional parties

PUBLIC RELATIONS

all the practices to create relationships and manage a flow of communication with the public, including Press Office and Internal Communication activities.

PUBLIC SPEAKING

techniques for individual development of effective interactions with the public.

SALES & MARKETING

sales and commercialization activities through major international sales networks specialized on travel & tourism

STRATEGY

strategy making and analysis.

SUSTAINABILITY

analysis and development of sustainable working processes and methodologies with a specific reference to the territory, the public, the associates and the environment.

TRAINING

on all travel & tourism and communication techniques aimed at personal development of associates and management effectiveness.

WEB MARKETING

study and implementation of online marketing strategies and campaigns to stimulate awareness and positioning of a brand,  aiming at increasing sales.

and consultancy activities in the following disciplines: